A brand identity was created for a global company working with public and nonprofit organizations. Its initiatives range from building schools in Africa to supporting local communities in India. Beyond funding, the company actively manages and monitors projects to ensure transparency and measurable social impact.
The project included a full visual system with over 20 videos — overview pieces, testimonials, and intro formats — alongside presentation, illustrations, and animations. Together, these assets form a consistent visual language that supports the company’s mission: using crypto technologies to enable sustainable, real-world social change at scale.
The visual identity is rooted in a modern crypto aesthetic rather than traditional nonprofit design. It combines recognizable Web3 elements — gradients, vibrant blues and greens — with soft, friendly, illustrative details. This balance keeps the brand authentic to the crypto ecosystem while remaining human, open, and approachable.
We supported the client with a fast, end-to-end launch in under two months, enabling the brand’s official presentation at DevConnect Argentina 2025.
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